I’m going to teach you my system for optimizing an email campaign for sales.Normally when we talk about optimizing for sales, we talk about optimizing a sales page. We talk about this idea that we’re going to start with a page that converts at 3% and we’re going to optimize. We’re going to split test the headline. We’re going to split test the offer. We’re going to split test the pricing. We’re going to split test these various different pieces. We’re going to get the conversions to go up. That’s an effective way to increase conversion rates.I want to give you an alternate method. In fact, perhaps alternate is not the right words. Perhaps an additional method. Something that you can do in addition to optimizing on page.What this will do is optimize the conversion rate of your entire email campaign.Let me explain: I want you to imagine that you have 100 subscribers come in.
How to Exponentially Increase Conversion Rates