At GSK we have a challenging mission: to improve the quality of human life by enabling people to do more, feel better, live longer. Find out how this shapes everything we do, including our R&D, our partnerships, our work with communities and our efforts to prevent and treat disease around the world.

Job Title: Patient Access Manager
Location: Ilupeju
Location: Nigeria
Reporting To (Job Title): Marketing Director
Type of position: Permanent
Job Purpose/Scope
This job exists to develop and implement strategic brands plan to achieve revenue, profit / market share and life cycle objectives for brands in the Access portfolio within Anglophone West Africa.
Key Responsibilities

  • To successfully manage products in the Access portfolio
  • Develop strategies and tactical plans for the sales team and ensure implementation.
  • To review brand strategy periodically, to exploit positive changes in environment or to effectively manage constraints to its implementation for the achievement of brand / portfolio objectives.
  • Manage external agencies to ensure that appropriate, accurate and timely brand messages are communicated to the right target audience, using the most appropriate cost-effective medium
  • Design, develop and dispatch relevant brand promotional materials to the field force in a timely manner
  • Effectively manage medical, regulatory and marketing information on brands to achieve portfolio objectives in line with international medical marketing code and GSK global policy
  • To generate necessary data required for market and brand building, and brand planning across life cycles.
  • Ensure strict adherence to medical governance and quality management related issues

Qualifications/Experience

  • Bachelor degree, major course of study in pharmaceutical sciences
  • At least 5 years work experience in a marketing/brand management role within the pharmaceutical industry
  • Possess knowledge of the pharmaceutical industry

Competencies


  • Strategic marketing/brand management skills
  • Product / technical knowledge
  • Communication / Presentation skills
  • Computer literacy skills
  • Ability to successfully market brands in a market where majority have low purchasing power. Effective customer targeting is required.
  • Ability to manage brands in an environment that has little or no reliable data for planning
  • Ability to effectively manage brands in an unstable social, political and economic climate
  • Ability to lead cross-functional teams to achieve brand / portfolio objectives

Mode of Application: Follow this link to apply

Application Deadline: 9th March, 2014.