Branding is more than just the christening of a child. It is dressing up the child in these kind of clothes and not that; it is determining that the child goes to this school and not that; it is instilling your home culture in your child until you can pat him on the shoulder and say, “Yes, that’s my son; he has my DNA”, it is the internal attribu...tes that has informed all these decisions and more. This child is a brand and everyone who comes in contact with him can tell how he is different from others. This is branding in layman’s terms. As the custodian of this brand, you are responsible for making him sacred and strong – in the look, feel and experience that customers have with your brand.
Here is presenting short courses that will expose you to all you need to know about brand management, your brand’s target market and ways to communicate all the brand promises to your specific target market, as well as how to ultimately ensure that the brand delivers on all promises to your customers. With the right attitude, a splash of ambition and persistence, yours too can be a winning brand in a competitive marketplace.

COURSE TITLES

FUNDAMENTALS OF BRANDING
MARKETING BASICS
CUSTOMER FOCUSED STRATEGY FOR YOUR COMPANY
IMPROVING YOUR MARKETING & SALES
MARKETING TECHNIQUES IN OUR WORLD TODAY
INTRODUCTION TO PRESENTATIONS
IMPROVING ON YOUR PRESENTATION SKILLS
RELATIONSHIP MARKETING
PRINCIPLES OF ADVERTISING
CREATING A STRATEGIC ADVERTISING PLAN
UNDERSTANDING THE BRANDING PROCESS
BRAND PLANNING
BRANDING FOR SERVICES BUSINESS
WRITING YOUR BUSINESS PLAN
EXECUTING YOUR MARKETING PLAN

TRAINING SCHOOL: GLOBAL SPACE INTEGRATED COMMUNICATIONS, 11 ATINUKE OLABANJI STREET, OFF TOYIN STREET, IKEJA, LAGOS
COURSE FEES: N7,500 PER COURSE, SNACK BREAK INCLUDED. 30% OFF FOR FIRST 5 PEOPLE TO REGISTER FOR EACH COURSE
TO REGISTER, CALL SUSAN ON 01-8533328, 08054828016, 08105086565; OR COME TO GLOBAL SPACE FOR YOUR REGISTRATION FORM.
Students are expected to register at least 24 Hours before each Course (with full payment).