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School of Media and Communication - Certificate in Media Enterprise (CME)
CME is a programme of SMC designed to equip participants with the entrepreneurial spirit and leadership ability required to turn a creative idea into a successful business venture.
The Programme will also help practitioners in the media industry improve their management skills so that they can effectively manage the growth of their enterprises.

Programme Structure
CME is designed to run in modules spread out over four months to provide participants with a critical overview of how creative enterprises are run, both locally and globally.

This method gives participants the opportunity to conduct audits on their newly acquired knowledge, try them out in their organizations and bring feedback to the class.

Modules
  • Culture, Society & the Media
  • Self Management Skills
  • Professional Ethics
  • Policies, Taxation and Regulations
  • Media Laws in Nigeria
  • Advanced Language Skills
  • Effective Corporate Communication
  • Leadership Strategies
  • Marketing and Advertising
  • Creativity and Innovation
  • Strategies for Growth
  • Financial Management and Analysis
  • Creative Writing
  • Creative Design and New Media
  • Preparing a Business Plan
For Whom
  1. Print and Electronic Media (Editors, Producers, Sub Editors)
  2. Advertising Agencies (Directors, Account Managers)
  3. Corporate Affairs Managers
  4. Film Industry (Producers, Directors)
  5. Entrepreneurs in the Media and Communication Industry.
Certificate
A Certificate im Media Enterprise will be awarded toall participants who successfully attend all the modules

Duration
A 33-day programme spread over four consecutive months.

Date
23August - 25 November, 2011 (2nd run)
21 November 2011 - 30 March 2012 (3rd run)

Course Fee
N400,000 per participant
(Fee covers all course materials, tea and lunch)

Venue:
School of Media and Communication
Pan-African University,
2, Ahmed Onibudo Street,
Victoria Island Campus,
Lagos.

Enquiries
Call Doris on 08058127207, 01-8967462 or Juliet on 08066385629
Click here to register| Click to download programme calendar