LATEST JOB VACANCIES IN DIAGEO BRANDS NIGERIA (DBN) FOR MARKETING MANAGER

JOB TITLE: MARKETING MANAGER – SPIRITS & READY TO DRINK (RTD)
AUTOREQID: 33441BR
FUNCTION: Marketing
TYPE OF JOB: Full Time - Exempt
LOCATION: Lagos
LEVEL: L4
REPORTS TO: Marketing Director, Guinness Nigeria Plc
Diageo Brands Nigeria (DBN) was created in 2010 to drive Diageo’s Spirits business in Nigeria. The success of DBN is critical to the success of Diageo’s operations in Nigeria and therefore is critical to Diageo Africa’s success. A key pillar of Africa’s growth is Spirits West Africa, with the ambition of doubling our profit on Premium Spirits and creating an integrated Total Beverage Alcohol business. The Spirits category in Nigeria is fast-paced with multiple competitors, an emerging route to market structure and evolving competitive set. This represents a major challenge as the role is likely to require a solutions oriented approach that is both proactive where possible and reactive where required.

QUALIFICATIONS, EXPERIENCE AND CAPABILITIES
Can demonstrate excellent Commercial acumen & Marketing judgement
Can demonstrate excellent cross-functional working skills & thought leadership
Extensive experience of ATL and BTL strategy development and implementation
Proven experience in Consumer insight generation and strategic penetration
Strong identifiable track record of success
Is experienced at managing key stakeholders nationally & internationally
Budget & cost control management
Strong project Management skills and experience
University degree in marketing / business or other related discipline preferred
Postgraduate Qualifications - an advantage.
Proven and strong Brand and Trade marketing experience (6-10 years)
Proven ability in Team Leadership / Strategic thinking (minimum of 3-4 years)
Spirits experience / knowledge is essential
Proven experience working in emerging markets
Proven track record of leading & inspiring Agencies


DIMENSIONS
A) LEADERSHIP RESPONSIBILITIES
Work with the DBN General Manager & Marketing Director, Nigeria to set and execute the Nigeria five-year Strategy on Spirits & RTD Brands
Liaise with the West Africa Spirits Hub Team & fellow African spirits brand teams (Kenya/ South Africa) to ensure 2 way search & spin of growth drivers on the priority brands and lead delivery across the region
Develop & Coach the Nigeria Spirits Marketing team on Marketing & Spirits excellence in execution and support the DBN Customer Marketing team. copied from: .com-

KEY ACCOUNTABILITIES
Assist DBN General Manager in establishing the evolving route to market assessment for Spirits in Nigeria including a plan for correct COGS & efficient SKU’s for long term growth
Support and lead Spirits Brand growth with Marketing Director by developing & implementing the code for growth for Spirits/RTD
Lead the development of the local Game Plan and lead the categories in

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