Steps to Improve Website Visibility for Better Google Ranking

What is Website Visibility

Website visibility is calculated in percentage AND with reference to certain keywords. There is no such thing as perfect visibility. Whenever we say visibility it means visibility for a "set of keywords". So, for example if we are targeting 100 keywords, our domain visibility would be based on those 100 keywords. If our website has a visibility score of 10%, it would mean there is a 10% chance that someone would click on our website if the person types one of those target keywords. The SEO tools which tell a visibility score such as SEMrush or SEO Profiler, ask you to enter the keywords for which you want to know your visibility. The selection of the keywords is therefore crucial for the website visibility score you would get. If you poorly chose the keywords which are less competitive and of less value to your business, you might get a higher visibility score. However, this higher visibility score would not be so fruitful for the business. Now I assume that you have selected the profitable keywords after a proper research and your visibility score is perfectly valid then this is the time to discuss how can we improve the visibility. Here are the five actionable strategies:

1. Remove Errors and Mistake from Your Website

This activity is also called "technical SEO". Search engine hate websites with errors such as broken links.....

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