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Topic: Digital Marketing Executive in Lagos

  1. #1
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    Apr 2011

    Digital Marketing Executive in Lagos


    IT HR – Our client is an integrated branding and marketing firm with customers in the beverages, communications, cosmetics, fast food, sports, leisure and hospitality industry.

    Digital Marketing Executive


    To develop, implement, track and optimize campaigns across all digital channels.

    Head, Digital



    Head Office (Lagos)

    NGN45,000 – NGN65,000

    Typically, a digital marketing executive will:
    • &nbspevelop and manage digital marketing campaigns
    • Oversee a social media strategy
    • Manage and maintain the organisation’s/clients' website(s)
    • Create and upload copy and images for the organisation's/clients' website(s)
    • &nbspesign, write and optimize content for websites and social networking accounts such as Facebook, Instagram and Twitter
    • Track and analyse website traffic flow and provide regular internal/external reports
    • Attain key performance indicators such as reducing the website bounce rates, increasing dwell time or improving conversions
    • Continually work on the Search Engine Optimization of the website(s)
    • Fix any errors or bugs in online content
    • Edit and post videos, podcasts and audio content to online sites
    • Arrange webinars and webcasts
    • Create online banner adverts and oversee pay per click (PPC) ad management
    • Write and dispatch email marketing campaigns
    • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
    • Work on printed material to supplement online products
    • Attend product launches and networking events

    Our ideal candidate will have these key skills -
    • Editing and writing skills: You will need to devise and edit content for various digital platforms. Writing blog posts will be an integral part of the job
    • Speaking skills: You will need to be able to explain coherently to others, who may not be familiar with the medium, how digital technologies work and what their marketing application is
    • Graphics/Video creation & editing skills: Website and social media content will not just be text but frequently visual as well
    • Web development skills: A digital marketing executive is not a software developer, but you will need some knowledge of HTML/CMS, strong knowledge of search engine optimization and advanced Word and PowerPoint skills
    • Project management skills: You also need to be good at handling time-sensitive projects and working to deadlines

    • An undergraduate degree in marketing is preferred.
    • Minimum of 1 year post qualification experience in a similar position
    • Possession of Graphics/Marketing or other relevant professional certification will be an added advantage

    Apply with your detailed Resume to [email protected] within 2 weeks of the date of this advert (May 21, 2017). Your application should include: a cover letter, a one page personal profile and your current, detailed CV attached in Adobe Acrobat (pdf) format.

    Application Email Subject line should read:
    JOB CODE/Surname, First Name/Discipline/Age/Place of Residence/Class of Degree/University attended.
    Example: DME-003/Smith, John/Marketing/25/Yaba, Lagos/2.1/UNILAG

    Application Closes:
    June 4, 2017

    ONLY Shortlisted candidates will be contacted.

  2. #2
    Newbie hr-it's Avatar
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    Apr 2011

    Re: Digital Marketing Executive in Lagos

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